Álvaro and Paula at the vineyard


Paula was born in Montevideo in 1965 and did her primary and secondary education at the Scuola Italiana in Montevideo.

Graduated as Engineer in Electronics from the UDELAR, Paula did a MBA at the University of Montevideo.

She worked for more than five years in the state-owned electric company UTE and ten years at Citibank..

In late 2003 she left the bank to devote to manage Alto de la Ballena, for which she graduated as a winemaker at the National Wine School.


Álvaro was born in Montevideo in 1966 and spent his childhood in rural areas of the department of Flores until moving with his family to Montevideo in 1977.

He graduated in Law at UDELAR and did a MBA at the University of Montevideo.

Since 1992 he focused his private practice to corporate management and has held high positions in shipping companies and port in Uruguay, Argentina and Paraguay. He is currently director of real estate development companies as well as his winery Alto de la Ballena.

Stig Johansson & Álvaro Lorenzo

Helena y Stig

Helena and Stig live, since 2002, several months each year in Punta del Este, and will be in Punta throughout the whole year, except May-June when it is summer in their home country, Sweden. They met Alvaro and Paula 2004 when they presented their business Vittra Education in Buenos Aires, Santiago de Chile and Montevideo. Friendship occurred and today they have several projects together.

Stig was born in “Little Paris” a small town in Sweden and has spent all his summers on the unique West Coast. Helena was born and raised in the university town of Uppsala and spent her summers at the Swedish West Coast. Today they live at Koster, a unique island in Europe’s first Marine National Park. When they need the pulse of Stockholm, the capital town of Sweden, they stay at their apartment in the old town.

After finishing his studies in Social Sciences at University, Stig began his career in the Swedish municipalities.

Helena Johansson

Stig has been working as a manager in several municipalities and the National Association for Local Councils. At the same time he managed various companies in the entertainment business for ten years. Helena has a teacher degree and has worked as a manager in kindergartens and schools in severel municipalites throughout her career. She has also worked abroad.

When the education market in Sweden was deregulated 1992 Helena and Stig founded Vittra Education. The Leading independent education Company in Sweden.

They sold their company in 2005. The company had the confidence to take care of more than 7500 students between1-18 years.

Presently, Helena and Stig work as advisors and consultants in strategic education improvement and health care. Both are boardmembers in several companies. Together they have five children and six grandchildren, who love Punta.

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